Tuesday 8 March 2011

Joy Division custom NB (2007)

On display at Ran in Manchester is a custom NB by a mysterious Canadian with a thing for Joy Division / Factory Records.
The art from the band’s 1979 debut record is used in the tongue tag and insole.
“The album cover, designed by Peter Saville based on a graph of 100 consecutive pulses from the pulsar CP 1919, is regarded as a classic of minimalist sleeve design. The image was found by Sumner in a book of astronomy and represents “the final flashes of a dying star.”" - Wikipedia





I think a way of tapping in to a younger audience is to collaborate with bands like Joy Division. They would work well with a vintage looking trainer like in the 90's when everyone was praising NB for bringing back the old school styles.


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